translation principles and methods

基本解释

At the same time, it explores translation principles and methods to achieve intertextual equivalence in soft news.
同时探讨实现软新闻翻译中互文等值的原则和方法。
This thesis makes analysis of trademark translation based on the cultural difference, summarizes the translation principles and translation methods, and also makes research on some problems.
本文从中西方文化差异的角度出发，通过对商标翻译实例的分析，概述商标翻译的原则，介绍了几种常用的商标翻译法，并就其中存在的一些问题进行了探讨。
While translating into Chinese, trademarks should be chosen to cater to the aesthetic psychology of Chinese consumers, at the same time, translation principles and methods should be paid attention to.
商标汉译时在注意翻译的原则和方法的同时，应选择适合中国消费者审美心理的译标。