customer desired value

基本解释

They also have to study the conversion of customer value, especially the customer desired value.
爲了保持關鍵顧客，企業不得不研究顧客價值的轉變，尤其是顧客期望價值的轉變。
Second, we introduce the basic theories of customer value and customer desired value which are the theory fundamental of this paper.
然後闡述了顧客價值與顧客期望價值的基本理論。這是本文研究的理論基礎。
The research includes two parts of which the first is to measure the structure of customer desired value in university and the second part is to measure the change of customer desired value.
研究分爲兩部分，第一部分測量了大學生手機顧客期望價值的搆成，第二部分測量了大學生手機期望價值的轉變。